In order to better improve the overall marketing level of BLG, meet the strategic needs of the enterprise and improve the ability of employees, the company launched a two-day professional sales skills training on March 10th and 11th. A total of 36 people from BTS sales and customer service personnel, BFI sales, marketing department, Hydrocolloid Research Institute and other departments participated in the scene, and some other personnel participated remotely.

Guo Weiqi, the lecturer of this training, graduated from Shanghai Jiaotong University and the University of Hong Kong. He has rich experience in the field of learning and talent development, and is one of the most professional and practical trainers in the industry.

Through this training, the trainees learned how to use the management of the sales funnel to promote the ordering of existing customers, and how to discover new customers through the maintenance of customer relationships. The on-site trainees were divided into six groups. The teacher analyzed and diagnosed the key points and difficulties of the trainees' daily marketing planning work.

It is hoped that through this sales training, everyone will be able to think beyond the limitations of their thinking, change their existing mental models, further lay a solid foundation for BLG's marketing innovation work and inter-departmental iron triangle cooperation, and create new value for BLG's performance.

Contributed by Laura, Human Resource Center